Romax Technology sets to electrify Canada through Advanced Mobility Products Inc. partnership

Romax Technology Limited is proud to partner with Advanced Mobility Products Inc. (AMP), a Canadian owned and operated consulting firm dedicated to sustainable electrification and engineering solutions, to be a sole reseller for Romax’s software and services solutions in Canada.

The newly formed partnership is founded on matching philosophies about the development of highly efficient powertrains, rotating machinery, and electrified propulsion.  AMP is very excited to bring the suite of Romax software on board, especially at a time when efficiency, sound quality and power density are so important to the development of world-class electrified powertrains. The Romax software suite provides an exceptional degree of flexibility coupled with analytical fidelity and the exciting launch of the new R19 software suite will further enhance its position as the global leader in drive system simulation.

Chris Baker, Romax’s VP of the Americas, says, “We are excited about the opportunity to collaborate with the AMP team, and are confident that this partnership will yield greater awareness of the Romax brand in Canada, along with a higher service level for customers in that country.  AMP’s rich expertise in shared strategic domains lends itself nicely to collaboration on many levels.  At Romax, we are very proud of our 100+ partners, and AMP is a very welcome addition, the perfect partner to lead our growth in the Canadian market.”

V-Bond Lee, P. Eng. Says, “As the owner of AMP and with over 30 years of engineering experience, I am very excited to represent and support Romax software in Canada, as it offers a complete suite of user-friendly engineering simulation tools for developing innovative propulsion solutions.  Romax Technology has consistently demonstrated outstanding global leadership and professionalism in line with AMP’s values.”

The strategic partnership will allow customers to access Romax solutions across various industries in Canada.  Key sectors that will be particularly attracted to the solutions include automotive, mining, aerospace, academia, government, and infrastructure.  In addition, AMP will be supporting the Americas region with application engineering.

Canadian companies requesting information about Romax Technology’s software and/or services can contact V-Bond Lee at or call 289-926-7049.